About Us
Simply put, Storylift distributes your content to the right audience to influence attitudes, behaviors and generate leads for your company or cause.

Our targeting is based on patented technology that allows you to reach your customers with more precision than you ever thought possible. It goes beyond demographics and behaviors to give you the ability to target attitudinally based on how people think and feel.

With Storylift, you get many unique benefits, but our targeting capabilities are what truly differentiate us from others. Contact us today to learn more.

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Meet Our Senior Team →


Delivering your messaging to the RIGHT audience.
Jeff French
Jeff is Chief Product Officer for Storylift where he leads the firm’s product development and is responsible for Storylift’s overall strategy. Previously in banking, Jeff has been a technology entrepreneur since the late 90's and was there for the boom and the bust.

Jeff is an avid baseball fan. When he’s not speaking, writing or dreaming about Storylift, you can find him at a local baseball game. He also enjoys Gamecock basketball as well as hunting and fishing on the regular. A South Carolina native, Jeff resides in Columbia with his wife, three children and dog, CJ.
David Guy
David is the Co-founder and Chief Executive Officer of Storylift.  He manages the strategic growth of the company and is passionate about harnessing consumer data to clients’ goals. Previously, David held senior positions at State Street Bank and PricewaterhouseCoopers (“PwC”).  David was a partner and led the Consumer Finance Practice at PwC, and built a practice focused on enabling major financial institutions to gather and analyze the consumer data and behavioral trends in their lending portfolios in ways to more accurately value, price and risk manage financial products.  David is a Certified Public Accountant and has a Master of Business Administration from Columbia Business School.  

As an outdoor enthusiast, and like much of the rest of Storylift team, when David is not in the office, you can usually find him on a long open road with his Harley Davidson or some back-country powder if it is ski season!
Jim Rubenstein
As the Chief Technology Officer at Storylift, Jim is heavily involved in the day-to-day construction and improvement of the Storylift platform. He leads the technical team by making pragmatic decisions drawing from over 10 years experience in the industry. With a vigilant eye on quality, Jim works closely with the entire Storylift team to deliver the best results to our clients.

While not in the office, Jim spends his time reading, flying model air planes, and spending time with his wife and two children.
Dikran Yacoubian
Dikran is the Co-founder and President of Storylift and its parent company, LoudDoor, LLC.  He is responsible for Storylift's political and advocacy markets segments and has 15 years of experience in the digital advertising arena. In addition, he oversees LoudDoor’s outdoor client portfolio ranging from ATK/Federal to the NSSF.  

Prior to co-founding his own company, Dikran was a political consultant and a pioneer in the area of web-based communications, advocacy and research.

Dikran is a lifelong outdoor enthusiast and enjoys a range of activities from hiking and skiing to competitive shooting. He also enjoys cooking, flying and reading anything that has to do with modern aviation.