The story behind
We believe great marketing goes beyond clicks and conversions—it starts with understanding your audience. We don’t just target demographics and behaviors; we identify the attitudes, affinities, and motivations that truly define your ideal audience. By uncovering what drives engagement on a deeper level, we ensure your message connects with the right people, in the right way, at the right time.
As a full-spectrum advertising and marketing partner, Storylift blends creativity, data, and technology to drive growth, bring awareness, and deliver measurable impact across digital channels. Our expertise spans online and mobile advertising, social media marketing, search engine campaigns, influencer and content strategy, and innovative storytelling designed to amplify your brand’s impact.
WHAT SETS US APART IS OUR PRECISION TARGETING AND INSIGHT-DRIVEN APPROACH.
Through advanced consumer analytics, market research, and predictive modeling, we help brands understand not just who their audience is—but why they engage. Every campaign we craft is backed by intelligence, rooted in strategy, and built to perform.
With Storylift, you get more than marketing.
You get a partner who lifts your brand with purpose, clarity, and measurable results.
Meet the .
BRAD DEFEE
PRESIDENT
Brad is President of Storylift and a seasoned digital marketing executive with more than 20 years in performance-driven advertising. Since 2003, he has led growth initiatives focused on improving user experience, optimizing acquisition strategies, and delivering high-quality, cost-efficient leads across competitive digital channels.
Brad is passionate about spending time with the family and cheering on his kids in all their activities. He enjoys staying active through regular workouts, loves playing golf, and values the occasional beach vacation to recharge and soak up some sun
LAUREN SWINK
VICE PRESIDENT OF CLIENT RELATIONS
Lauren is Vice President of Client Relations at Storylift and brings more than 17 years of experience in sales and marketing, including over a decade with Storylift. She is passionate about building strong client partnerships, delivering results, and driving growth through thoughtful, performance-focused strategies.
A graduate of the College of Charleston, Lauren moved from Charleston to Columbia more than 10 years ago and now calls it home. She and her husband stay busy with their two daughters and their Boykin Spaniel, Palmer. Outside of work, she enjoys cooking, traveling, spending time outdoors, and making memories with her family, especially on trips to the mountains and the beach.
LEAH GOLDEN
DIGITAL MARKETING MANAGER
As Digital Marketing Manager, Leah oversees the day-to-day media buying and campaign management for Storylift, ensuring every campaign is optimized for performance, efficiency, and growth. With over seven years of experience in digital marketing, she’s passionate about optimizing strategy in real time and maintaining detailed reporting to ensure campaigns stay on track and adjustments are made quickly when needed. She thrives on turning insights into action and continuously improving performance for clients.
When she’s not in campaign dashboards, Leah enjoys spending time with her wife and son, cheering on Gamecock football, and traveling to explore national parks across the country.
