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targeting the right audience with digital marketingTools
January 9, 2021

Targeting the Right Audience with Storylift

Reaching new, high-quality candidates who convert and increase enrollment numbers is the primary goal for all higher-education recruiters. Traditional lead-generation techniques have their limits, are often outdated, and usually produce…
October 23, 2019

Hitting the Mark in Social Media Recruiting

Too many companies improperly evaluate the true cost of their other digital channels. Even more importantly, they fail to alter the way they approach their audience. Here's where they wrong…
August 20, 2019

Target Audience Study of Small Business Owners

Download this research study to uncover the attitudinal behaviors that make this target audience tick, and begin targeting them with content that resonates most with them. Download
June 4, 2018

Digital Advertising Cheat Sheet

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